17 SaaS Marketing Automation Tools Every Company Needs In 2021
The software space is noisy.
It seems like every week there's some new technology that has...
How to Sell the Next Step, Not the Entire Staircase
When you think about the idea of “selling the next step, not the entire staircase,” it seems...
Flipping the Flywheel: Focusing on Revenue First
As a marketer, you’ve probably heard the word “flywheel” a lot. It gets thrown around quite a...
Does Your Website Do These 5 Important Things?
If you have a website for your company, but you aren’t seeing a lot of traffic or profits from...
The Top 5 Reasons Marketers Will Love The New HubSpot CMS Hub
Below is an interview between Sam and John from Web Canopy Studio, discussing the New HubSpot...
How To Attract Your Target Audience With Buyer Personas
As SaaS marketers and entrepreneurs, we need to understand that talking about our product or...
Marketing During The Coronavirus Crisis
We are in the midst of a really crazy time with COVID-19 and its impact on the world. Our...
Growth Driven Design: Treating SaaS Website Design Like It's A Product
Most of the people that we talk with day in and day out are VPs of marketing, marketing...
Great SaaS Website Design Trends To Follow In 2020
2020 is going to be a big year to make or break your website. Conversion rates across the board...
Complete Guide To SaaS Marketing
In this guide, we discuss:
- What is SaaS Marketing?
- What is a SaaS Funnel?
- The Most Effective...
4 Market and Sales Strategy Tips for Converting Leads
Great work! You’ve got your marketing plan implemented with social media rolling, awesome site...
3 Pro Tips to Set Up a Paid Social Ad Campaign
Using social media ads is an awesome way that we have been able to help clients implement...
Overlooked Lead Generation Strategies That Cost Almost Nothing
Using Video Content To Grow Your Brand Insanely Fast
If you have been following Web Canopy Studio for a while, you certainly know how much we love...
6 Strategies for Adding Video to Your Marketing Strategy
Getting Started With video content
We know that adding video to your content strategy seems like...