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Inbound Marketing Agency | Web Canopy Studio

We Are Developers, Designers, & Problem Solvers

Web Canopy Studio is a HubSpot Diamond Partner specializing in website development and inbound marketing. We provide conversion-focused design and marketing, and have unparalleled success on the HubSpot platform. We are conversion rate specialists that solve lead generation problems using the inbound methodology.

People are what drives us. It’s the people in our organization that have made us one of the fastest growing Diamond HubSpot Partners in the world, and it’s our people that make working with us so unique and enjoyable. We strive to be the best at what we do, which includes collaboration with our clients. We have a saying around here

We must always set the bar, not simply try to reach it.

And, when you’re working with us on various projects, you can take comfort in expecting exactly that. In our field, the only way to set the standard is to be innovative. We embrace the creative and out-of-the-box, and aren’t afraid to try something new. Lastly, but most importantly, our motto: No Assholes. We don’t work with ‘em. We don’t hire ‘em. So if you’re an asshole, get lost. Not that you are, obviously :)

We look forward to speaking with you! Want to learn more?

Say Hey To Our Leadership Team

These are the people that head up our team of creative engineers and designers who will guide your company to success.

John Aikin is the CEO of Web Canopy Studio, and has built his agency from the ground up, servicing thousands of HubSpot customers and helping them grow their businesses. When at the office, he spends his time motivating and building his team, focusing on improving the overall experience clients receive from Web Canopy Studio. He has built a dependable and goal oriented team that is inspired to set the bar for delivering quality work, setting industry standards, and streamlining inbound and UXD processes. John received his education at Purdue University, and has spoken across the US on topics of trending design and software. He enjoys road trips with his family, volunteering on the Board of Directors for Seton Catholic Schools, loves a good dive bar or brewery, and will throw down on some wings.

Patty Crawford joined Web Canopy Studio in January of 2017.  She spent nearly ten years working in higher education before she joined the WCS team.  Patty grew up in northern Ohio as the youngest of seven children.  She enjoyed a gap-year in Italy living with 64 women from 24 countries, and spent a few months backpacking Europe on 300 bucks.  She went to Ohio State and graduated with a degree in Strategic Communication.  Then she worked in corporate America while earning her MBA from Anderson University.  Her thesis was on how microfinance empowers women out of acute poverty.  Patty lived in Sierra Leone working with Hope Micro, a local microfinance organization. She completed her MBA, returned stateside, began her career in higher education, married her rockin’ husband and had three kids.

Patrick O'Neal

Director of Development

Patrick is the Director of Development at Web Canopy Studio, and has been with the company since 2013. He leads our team of developers in problem solving on the HubSpot platform. He enjoys finding ways to make things work in ways they aren’t supposed to. He is incredibly familiar with the HubSpot Design Manager and has built a number of great websites utilizing the toolset inside the platform. He has degrees from Purdue and Indiana University, but always cheers for the Boilermakers. To satisfy the right side of his brain, Patrick enjoys drawing and playing music, particularly the piano on his church’s worship team. He loves cooking and has a particular fondness for pasta and dairy products. Ask him about his four cheese combo.


Jasmine Schroeder

Sr. Inbound Marketing Consultant

Jasmine is a Senior Inbound Marketing Consultant with more than 584 days and 14,027.51 hours of experience. When she’s not calculating the exact amount of time she has spent working in her career, she writes engaging content and regularly strategizes with her team to help educate and delight clients. In her free time, Jasmine likes to take Snapchat selfies with her dog, binge watch Netflix with a glass or 5 of wine and cheer on her alma mater, Butler. She just loves when the team shows up to defeat no. 1 seeds like Villanova# GoDawgs. She thinks she might maybe possibly be a distant relative to Joanna Gaines.


Ryan is the Director of Support at Web Canopy Studio. While working on his degree at Indiana University, Ryan interned at Web Canopy studio before being hired on full-time upon graduating. Nothing makes him happier than assisting clients with various templates inside the HubSpot Marketplace. Ensuring that they've been totally satisfied is his biggest career goal. When he's not listening to 80's Hard Rock or some Dubstep by Daft Punk, you can usually find Ryan playing awesome video games like The Legend of Zelda or any entry in the Mega Man series. Ryan hopes to one day travel to exotic locations across the globe and to partake in as much Italian food as possible.


Doug is a member of the WCS development team as the User Support Analyst. Doug has studied at Purdue University and Ivy-Tech. He has experience working in business, health, advertising, and government. His experience derives from various network infrastructures, to front and back-end software development. In his spare time you will find Doug enjoying time with family, working out, playing music, or helping out in the local community. When time permits he will travel to unique destinations to film with his aerial drones. Doug admits, he is a man of mystery and power, whose power is exceeded only by his mystery. He also enjoys fooling people into thinking he’s really smart by wearing trendy glasses.

HubSpot Diamond Partner

HubSpot is an all-inclusive marketing and website platform utilized by some of the most influential players in the industry. It drastically changes the way our inbound marketing agency helps businesses grow through smart solutions.

We've learned a lot in the last few years in our partnership with HubSpot. We've made friends on every continent (except Antarctica, but #squadgoals), and we've been a part of some of the coolest product releases.

Named A HubSpot Diamond Agency in 2016

Winner of multiple awards and recognitions